This Is Deathpop feat. Wendy Rae Fowler, Haunt Me, Bellhead, Devours & more

*|MC_PREVIEW_TEXT|*

View in your browser.   "Deathpop"   ...a term in existence since the summer of love as a variation of the pop-art movement has also been sporadically used to describe a genre of music since the years following the death of grunge.   The term itself has been known to raise eyebrows, if not ire. With a mood between melancholy and aggressive, a liberal use of electronics, and a penchant for melody and dynamics, deathpop is shaping the future of dark electronic music. For self-proclaimed goths who on occasion style their wardrobes with a pop of pink, “real” industrial fans who still stan Trent Reznor, or those who see no need to separate Kanye from Nick Cave on their playlists, this is deathpop. It’s personal for us, as the genre is responsible for the origins of GIVE/TAKE. Roughly ten years ago, when co-founders Augustus Watkins and Joshua Lexvold met in Minneapolis, the city was already in the throes of a dark and electronic music renaissance. Watkins was using deathpop to coyly describe two of his musical projects, and when he joined with Lexvold to form DEATHDANCE, they touted the moniker proudly. Press was intrigued, while other artists and fans latched on. It was this musical partnership that eventually led to the creation of GIVE/TAKE, which is at the vanguard of the deathpop movement. While pop music has often incorporated dark lyrics, in the last decade, this gloomy style and ethos has risen closer to the surface of the mainstream. With that, it's high time to plant the deathpop flag and freely let it fly. We hunted the world over for artists who were already classifying themselves as deathpop, or whose music has earned the designation, and are proud to present This Is Deathpop, a compilation of 14 artists from around the world at the forefront of a genre that is our mainstay.   With a limited-edition CD that contains in-depth liner notes on the history of deathpop from extensive research and those among its ranks, the compilation featuring new, exclusive, and previously unreleased music is available for pre-order now. This Is Deathpop releases worldwide on Friday, June 24th. Pre-order on Bandcamp now and receive two songs immediately.   Pre-Order This Is Deathpop now New, exclusive and previously unreleased music from Wendy Rae Fowler Devours Patch Bellhead Bijou Noir Hatif Silver Walks feat. Marc Heal and Rhys Fulber DEATHDANCE Haunt Me DB Armitage We Are The World LILAC WEB Vukovar HVIRESS   Limited CD contains in-depth liner notes on the history of deathpop from extensive research and those among its ranks The GIVE/TAKE Subscription For the independent art connoisseur, own everything we release over the course of an entire year. Digital and physical tiers available, starting at only $59. Join the exclusive few — subscribe today. Recent Releases: Tulip Tiger - Thrilling and Robust Vegan Theremin Solos "Stylish as hell. Sounds like the Chemical Brothers having a studio jam with the legendary Supermax...brilliantly seasoned old school spirit. 100% banger." -Dj Mishka Lost on "Set Em On Fire" We Are The World - Piggy Bastard We Are The World's finale. A sonic mint julep snapshot of the atmospheric pressure in the deep south during the abolition of slavery. GIVE/TAKE is a boutique record label based in Los Angeles and Minneapolis, specializing in auteur-driven, experimental projects with an electronic approach.   Stay in touch. Follow GIVE/TAKE: © *|CURRENT_YEAR|* GIVE/TAKE LLC / LA/Mpls / +1 (612) 756-TAKE Did a friend forward this email? Click here to ensure you receive all future communications. *|IFNOT:ARCHIVE_PAGE|* *|LIST:DESCRIPTION|* Update your preferences or unsubscribe from this list. *|IF:REWARDS|* *|HTML:REWARDS|* *|END:IF|*